For farmers to be successful they must follow protocols from the day the planter starts rolling all the way through the end of harvest.
These protocols allow farmers to follow a system and stay organized throughout the entire season. This is especially critical when there are more than 1000 variables that can affect the performance of their crop each and every growing season.
But too often the most important protocol is also the one that is overlooked.
It’s the job of today’s 21st century Seed Sellers to make sure their customer’s have the right attitude towards the growing season.
To Achieve This You Must Follow These Four Steps:
- Refocus on your customer’s 3-5 year Yield Goal
- Assign your customer one job for the year: The 3 P’s
- Tell your customer what your job will be during the growing season
- Set the date to start next year’s cropping plan
Watch this week’s webisode of SeedSeller Training TV and learn the four steps to ensure farmer’s stay positive and have a successful growing season.