Here's a question I get a lot from new Academy members and attendees of my live sales training workshops. The questions goes something like this... "How do I suddenly and completely change my sales approach after all these years of selling the …
A lot of field/ag sellers really struggle when trying to sell to today's sophisticated farmers. After 50-plus years in the seed business, Rod Osthus has developed a selling framework he walks sales reps and companies through so they can gain more confidence & increase their sales.
Best of all, the blueprint he teaches not only makes selling easier but helps 21st century growers produce more bushels on every acre.