I got a call early one morning from a dealer who was at a customer’s place checking on a stand complaint. The dealer had been called to look at a field planted to one of our varieties that had only about two-thirds of its intended plant …
A lot of field/ag sellers really struggle when trying to sell to today's sophisticated farmers. After 50-plus years in the seed business, Rod Osthus has developed a selling framework he walks sales reps and companies through so they can gain more confidence & increase their sales.
Best of all, the blueprint he teaches not only makes selling easier but helps 21st century growers produce more bushels on every acre.