In this episode we're going to follow up from our last podcast (The More You Study Product, the LESS you Sell) by staying on the same "Hot Topic" of price. Without a doubt, the most emotional issue in business today is price. What pricing …
A lot of field/ag sellers really struggle when trying to sell to today's sophisticated farmers. After 50-plus years in the seed business, Rod Osthus has developed a selling framework he walks sales reps and companies through so they can gain more confidence & increase their sales.
Best of all, the blueprint he teaches not only makes selling easier but helps 21st century growers produce more bushels on every acre.