Maybe It's Because You Can't Answer One Basic Question Why should I buy from you instead of the company I am buying from? You can't answer this question by telling me it's because of your products, your technologies or your price. Every …
A lot of field/ag sellers really struggle when trying to sell to today's sophisticated farmers. After 50-plus years in the seed business, Rod Osthus has developed a selling framework he walks sales reps and companies through so they can gain more confidence & increase their sales.
Best of all, the blueprint he teaches not only makes selling easier but helps 21st century growers produce more bushels on every acre.