The Seed Selling Equation: Training = Confidence = Sales Calls = Orders Without the first two elements you will never achieve the last two. Don't expect results from yourself or from your sales force if you are not training to …
A lot of field/ag sellers really struggle when trying to sell to today's sophisticated farmers. After 50-plus years in the seed business, Rod Osthus has developed a selling framework he walks sales reps and companies through so they can gain more confidence & increase their sales.
Best of all, the blueprint he teaches not only makes selling easier but helps 21st century growers produce more bushels on every acre.