On this week's Trouble Call Thursday, I tackle a question I received from one of my Accelerant Coaching Clients. This question came from a farmer who called my coaching client and said, "I think you sold me too much seed!" Fortunately, my …
A lot of field/ag sellers really struggle when trying to sell to today's sophisticated farmers. After 50-plus years in the seed business, Rod Osthus has developed a selling framework he walks sales reps and companies through so they can gain more confidence & increase their sales.
Best of all, the blueprint he teaches not only makes selling easier but helps 21st century growers produce more bushels on every acre.