Top sellers know that successful prospecting is the only thing that insulates them from marketplace situations that could otherwise threaten their sales.
- acreage shifts
- the impact of poor market prices
- unscrupulous attacks by competitors
These are just a few of the factors that control most field sellers and keep them from getting or keeping sales.
But those who succeed year in and year out know that, regardless of the market environment, there is always plenty of business available for them to capture, if they have a plan to get it.
And they’re not going to let anything, or anyone, stop them from getting their share of that business.
Farmers deal with so many variables that affect their incomes every year and they don’t want to take any more chances and buy from someone they don’t know.
Seed is the most important input farmers buy, and they feel it also carries the most risk. If they buy unfamiliar varieties from unfamiliar people, and those varieties or those people don’t perform to their expectations, it can negatively affect their livelihood.
Prospecting can be difficult in any sales career and with farmers it can be especially challenging.
As a result, many sales reps develop what I call “Prospecting Phobia” when it comes to calling on new farmers.
What to learn how to overcome Prospecting Phobia?
Watch this video below and find out why Step 1 in the SeedSeller Blueprint is so critical to your success in the upcoming year.
P.S. Seating is very limited for our ONLY live workshop open to the public this year.
Plus, ticket prices goes UP by $200 on April 18th. Get registered today and make sure 2017 is your best sales year ever!