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Agronomy

Did The 1000 Variables Effect Your Seed?

September 13, 2011 by Rod

SeedSeller Training TV -

Each fall there are a record number of growers who are disappointed in the results he or she gets from the crop during harvest.

Some producers will put 100% blame on the weather, others will blame themselves.  But most, of them however, will blame your varieties for the lack of performance.

So as you ride your customers’ harvesters each fall be sure to take them through a quick recap of everything the crop went through in the previous growing season.

Start with how easy or difficult the planting season was.  After all, many parts of the country had the Spring From Hell in 2011 and barely got their crop planted.

Many times your growers will have forgotten all of that as they stare at the yield monitor with disappointment or anger and think about all of the revenue they may have missed out on by not having the number of bushels they needed or wanted.

It’s your job to change the attitude and the mindset of that grower.

During your combine ride make sure you walk him/her through the Top 5 Factors To Producing A Top Crop and ask them how many they think were violated this past growing season?

None?

1 or 2?

All of them?

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Categories: Agronomy, Most Popular, SeedSeller Training TV | Tags: , ,

Who’s Responsible for the Performance of Your Varieties?

September 7, 2011 by Rod

SeedSeller Training TV -

Harvest season is just wrapping up in some parts of the country and just getting started in others.   Harvest time means it is time for sellers to get their “report cards” from their growers.

These report cards will determine whether or not you continue selling to your customers and they will surely include the 1000 reasons and excuses for not re-ordering your products next season.

Unfortunately for you, none of these reasons will have anything to do with the real ability of your varieties to perform.

This year a farmer’s yields, standability, dry down and grain quality will all be distorted due to uncooperative weather and bad management decisions made by growers during these difficult times.

This year acres and acres of crop got off to a bad start.  Forced replanting created more bad starts in those same fields, which were often further damaged by hail, floods, droughts, wind-induced lodging, attacks by insects and diseases.  Couple that  with growers who worked to minimize crop input costs (some just simply gave up), and you have maximum variability in product performance.

There probably isn’t a single variety in the country that will perform to its full potential this year.

In the latest webisode of SeedSeller Training TV Rod talks about who ultimately bears responsibility for the performance of your varieties on your customer’s farm and how the “1000 variables” play a crucial role in that process.

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Categories: Product Performance, SeedSeller Training TV | Tags: ,

Top 5 Factors To Producing A Top Crop!

April 29, 2011 by Rod

Top 5 Factors To Producing…


Regardless of when planting takes place in your territory, it remains the most important time of the year for all seed sellers and their customers.   After all, planting season is the time of the year when both you and your customer are determining your future success.  It is also the best chance for you, the seed seller, to put yourself in a true leadership position in the grower’s mind. This is the time of the year when you will get to help growers control the most important variables that affect their level of success when producing their crop.  I call it the Top 5 Factors To Producing A Top Crop.  This spring, make sure your customers are following these Top 5 Factors and they will in fact, produce a top crop!

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Categories: Agronomy, Planting Season, Product Performance | Tags: ,

NEVER Let Your Customers Split Their Planter!!

March 13, 2011 by Rod

12 Reasons Why You Should Never Split Your Planter!

Over the years, so many of my customers have wanted to split their planters, putting one variety in half the boxes and another seed variety in the other half so they could plant two different varieties at the same time. 

That meant if he had a twelve row planter, he would put one variety in six boxes and a competitive variety in the other six boxes.  That resulted in twelve rows of each variety, alternating across the field.  So many growers think that by splitting their planters they can learn so much, almost like having their very own research plot. Nothing could be further from the truth.

In fact, instead of learning more, growers actually distort the facts even more.

If at all possible, never allow your customers to split their planters because everything that happens to them when they do is bad. 

There are no positives that come from this kind of planting arrangement. 

Take a look:

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Categories: Agronomy, Planting Season, Product Performance | Tags: , ,