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5 Ways To Handle The Dreaded “Trouble Call” In The Seed Business

May 14, 2012 by Rod

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This is the seed business.  A business where your product is a living, breathing organism.

That means every year, in almost every sales territory there will be a product performance issue of some type.

So are you prepared?

Do you have a plan in place for when that dreaded phone call comes in?

In this webisode of Seed Seller TV you will learn 5 Ways to Handle the Dreaded Trouble Call.

After watching the video be sure to sign up to receive our brand new FREE e-Book 7 Steps to Getting a Customer Back When Product Lets You Down. 

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Categories: Product Performance, SeedSeller Training TV | Tags: ,

4 Steps To Improving a Farmer’s Attitude Towards the Growing Season

May 7, 2012 by Rod

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For farmers to be successful they must follow protocols from the day the planter starts rolling all the way through the end of harvest.

These protocols allow farmers to follow a system and stay organized throughout the entire season. This is especially critical when there are more than 1000 variables that can affect the performance of their crop each and every growing season.

But too often the most important protocol is also the one that is overlooked.

It’s the job of today’s 21st century Seed Sellers to make sure their customer’s have the right attitude towards the growing season.

To Achieve This You Must Follow These Four Steps:

  1. Refocus on your customer’s  3-5 year Yield Goal
  2. Assign your customer one job for the year:  The 3 P’s
  3. Tell your customer what your job will be during the growing season
  4. Set the date to start next year’s cropping plan

Watch this week’s webisode of SeedSeller Training TV and learn the four steps to ensure farmer’s stay positive and have a successful growing season.

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Categories: Leadership, Most Popular, Planting Season, SeedSeller Training TV | Tags: ,

Do You Have a Seed Shortage Strategy?

April 10, 2012 by Rod

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Is there a seed shortage in your territory this year or  do you just have a shortage of certain popular varieties?

Many seed sellers are scrambling right now to try to satisfy their over anxious customers as they are ready to start  planting or have already started.

If you are experiencing uncertainty with certain varieties and inventory don’t  just sit there and take what is given to you.

Instead, make sure you take action and have a plan to address this so-called seed shortage in your sales territory.

In this week’s webisode of Seed Seller Training TV you will learn what your Seed Shortage Strategy needs to be.

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Our first audio program is just in time for the planting season and will help you make sure you have a solid plan in place for “Planting Customers” – The Most Important Customer Contact of the Year!  Click here to learn more.

 

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Categories: Most Popular, Planting Season, Sales Story, SeedSeller Training TV

The Most Important Customer Contact of the Year!

March 5, 2012 by Rod

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The planting season is the official start of the new selling season and the official end of the old one.

With that being known what is your strategy to start the brand new selling season off on the right foot?  What is your plan to strengthen the relationships you have with each one of your growers? How can you put yourself on the path to reach your dream sales goals?

The answer is “Planting Customers” and it is the Most Important Customer Contact of the Year!

Watch this webisode from Seed Seller Training TV and see why.

 

Click here to learn how you can get a copy of your very own “Planting Customers” Audio Training Program!

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Categories: Most Popular, Planting Season, SeedSeller Training TV | Tags: ,

The 2 Dreaded Words: Allocations & Substitutions

January 12, 2012 by Rod

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Anyone who has spent more than a year in the seed business has learned that allocations and substitutions are a fact of life.

They are going to occur every year whether you like it or not and for any number of reasons.  And if you think those two dreaded words send “shivers” down your spine….just think about what it does to your customer.

In our last video we talked about What You Should Be Doing In January and a key component in your New Year strategy was confirming every single order.  But when you confirm orders it is inevitable that the 2 Dreaded Words of Allocations & Substitutions will pop up.  So are you prepared?

Don’t continue to allow the allocation/substitution problem to plague your company.  You may not eliminate them totally, but you can certainly turn them into an uncommon event, rather than an annual, gut-wrenching occurrence.

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Categories: Confirming Orders, SeedSeller Training TV | Tags:

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