How To Sell Seed In The 21st Century Marketplace
Internet Radio For SeedSellers - Harvest season means it is time for sellers to get "report cards" from their growers. These report cards will determine whether or not you continue selling to your customers and they will surely include the 999 reasons and excuses for not reordering your products next season. Farmers will … [Read more...]
Weigh Wagons - One of the most outdated strategies many seed sellers continue to use is measuring product performance with weigh wagons during harvest. Weigh wagons only provide historical information from last season which is totally irrelevant when the focus is to raise yields and increase on farm … [Read more...]
SeedSeller Training TV - A farmer never buys from you the first time because of your product. How could he? He knows nothing about your product. After all, he has never even planted it before. Too many seed sellers make the mistake of trying to get a sale based solely on product. If there is one thing that will … [Read more...]
SeedSeller Training TV - This is the seed business. A business where your product is a living, breathing organism. That means every year, in almost every sales territory, there will be a product performance issue of some type. So are you prepared? Do you have a plan in place for when that dreaded phone call comes … [Read more...]
Q&A - Rod, I really like the way you talk about selling in your Seed Seller Training Journal. You seem to understand the line between having a good relationship with a customer and breaking rules trying to be too nice. I have to admit, I am not so good at that, especially when it comes to collecting accounts. I … [Read more...]
